In our previous two posts, we highlighted several key benefits of partnering with FindLaw: we serve as a comprehensive solution for solo attorneys and small law firms, conduct research on the legal industry and online consumer behavior, and exclusively work with lawyers.
Now, in the final part of our three-part series, let's delve into another significant aspect of FindLaw: our affiliation with Thomson Reuters. As a major multinational company, Thomson Reuters empowers professionals to work smarter, increase efficiency, and deliver exceptional client services. Here are three compelling reasons why having Thomson Reuters as our parent company makes working with FindLaw the ideal choice for your legal marketing consulting and service requirements:
1. Thomson Reuters saw something in us. You’ll see it, too.
2. FindLaw benefits from Thomson Reuters’ research and development.
3. Training and education keep us on top.
Stories of success: How we’ve helped
Chayet & Danzo
Let's hear about Marco Chayet's experience with FindLaw, the managing partner of Chayet & Danzo, an esteemed eight-attorney elder law firm with multiple offices across Colorado.
Chayet & Danzo had already achieved considerable success through positive word of mouth, ethical representation, and industry recognition. However, as more firms entered the elder law arena, Marco recognized the need to stay ahead in the Colorado elder law market. Over a decade ago, he teamed up with FindLaw to implement a comprehensive internet strategy, targeting consumers seeking elder law services.
The impressive results achieved by Chayet & Danzo and FindLaw speak for themselves: the firm's FindLaw website experienced a remarkable 28% year-over-year increase in visits since 2015. Additionally, social media visits surged to 8.6% of website traffic, a substantial improvement from a mere 0.03% before leveraging FindLaw's social media services in 2016. Marco acknowledges FindLaw's expertise for keeping his firm abreast of online consumer behavior changes, helping Chayet & Danzo maintain its top position.
According to Marco, "As the landscape of business development for attorneys evolves, FindLaw has undoubtedly evolved alongside it."
Bononi Law Group LLP
Chayet & Danzo's success with FindLaw is not an isolated case. Take Michael J. Bononi, managing partner of Bononi Law Group LLP in Los Angeles, for example. His firm handles employment, business, and commercial disputes, requiring efficient ways to connect with potential clients and demonstrate their expertise. Throughout his collaboration with FindLaw, Michael has appreciated their proactive approach in assessing the effectiveness of his digital legal marketing products. They continually explore whether different strategies, even with fewer product offerings, could better optimize resources.
"We rely heavily on FindLaw. It's the lifeblood of our firm," he emphasized. "Without them, navigating this practice would be incredibly challenging."
The impactful work performed for both Chayet & Danzo and Bononi Law Group exemplifies the strong partnerships we cultivate with small law firms and solo attorneys nationwide.
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